Politico’s first few days off Capitol Hill

When Allbright Communications bought the website Capital New York on Sept. 3, there were several questions floating around but mainly, there was doubt.

Allbright owns Politico, one of the powerhouses for political news in Washington D.C. Politico has come a long way since its inception in 2007 and grabs the attention of roughly 5 million Americans every month.  It also publishes a newspaper four days a week that is free to pick up and brings in a good percentage of its revenue through advertisements. According to BusinessWeek, “the ads that appear in Politico come in two flavors: issue-advocacy advertising, in which a group attempts to influence a specific bit of pending legislation; and corporate image advertising, in which a company tries to burnish its own reputation in Washington.”

Politico took on the project in order to revamp the site to be focused on New York City and State politics and media coverage, rather than hyperlocal reporting. It’s part of a larger mission to “colonize” and cover politics in large markets. If all goes well in New York, Politico is looking to further broaden its horizons. Continue reading →

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Five Lessons I Learned by Applying for a Summer Internship

Journalism summer internships aren’t very difficult to come by if you don’t know what you’re looking for.  But if you’re lucky like me and have mentors left and right, it’s a really stressful process. Everyone wants to help but ends up pointing you in a different direction. This past Thursday I applied for an internship I had stumbled upon a week before.  Here are five things I thought every journalism student should consider if they ever find themselves in my shoes.

Start early. The whole “I do my best work under pressure” b.s. is just that. Bullshit. If you really want an internship, start looking in the summer and continue to do so during the semester. Make an Excel spreadsheet (lots of internships want people who can use it!) to keep track of what you’ve already applied for and what you’ll get in return (school credit or cash?).  Have your resume and clips ready. If you don’t know how to write a cover letter (like me), ask for help. If you don’t have clips, write good stuff and get it published. Pick up the phone and call the internship coordinators or the human resources departments if the information isn’t already online.  Sometimes they’ll hang up on you, sometimes they’ll be rude but if you want to be a journalist, you’re going to have to get used to it.

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Female reporter analyzes previous work for gender bias, results surprising

Journalist Adrienne LaFrance. (Photo credit: Honolulu Civil Beat )

Lady journo Adrienne LaFrance wrote an interesting piece this week about how she analyzed all of her published articles (for various publications) from the past year for gender bias.

The results were unbalanced, to say the least.

“We analyzed 136 of my stories published between Aug. 13, 2012 and Aug. 13, 2013,” LaFrance wrote.  “Over the course of the year I covered all kinds of topics — media, technology, the 2012 election, Hurricane Sandy, the mass shooting in Newtown, Conn., the Boston marathon bombing…in all those stories on all those topics, I mentioned 1,566 men and 509 women.”

LaFrance found that only 25 percent of the 2,075 people mentioned in her reporting were women. She also discovered that “internationally, 24 percent of news subjects are female, according to the Global Media Monitoring Project.”

LaFrance’s findings pose the question of whether or not journalism is biased in terms of gender but her colleagues believe that women are underrepresented in society.

However, I thought she made a very important point when she said that journalists don’t look for sources based on gender, they look for whoever is most qualified to comment on the subject.

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The Star-Ledger proves to be stronger than the storm of financial shortcomings, avoids publication shutdown

New Jersey’s largest daily newspaper, The Star Ledger, narrowly escaped ceasing production this past week by coming to a tentative agreement with its production unions.

NJ.com reported that after two weeks of fierce and heated discussion, The Newhouse family, which owns The Star-Ledger, and the union negotiators were able to come to an agreement, but neither side got exactly what they wanted.

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The New Republic steps up its native advertising game

Upon entering The New Republic’s website today, I was greeted by the top story featuring a beautiful portrait of the Irani president, Hassan Rouhani.

But underneath the top story are several categories, ranging from public health to TV.  However, the first category is one labeled “sponsored content“.

There are several names floating around the internet for this kind of marketing (like “branded content”) but the concept, no matter what you call it,  is the same: advertisers are developing advertisements to look like news articles to lure in viewers.

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